Localito Featured on Yahoo News: The Viral Manchester Evening News Story Reaching National Audiences
The Manchester Evening News story about Localito founder Lee Berrow has now been syndicated on Yahoo News, taking the powerful “kitchen table to anti-Amazon” founder story to a national audience. Here’s what the feature means for Localito and independent businesses across Greater Manchester.
Localito Featured on Yahoo News: The Viral Manchester Evening News Story Reaching a National Audience
We’re excited to share that the Manchester Evening News feature on Localito has now been picked up by Yahoo News, taking our story to a much wider national audience.
The original MEN article told the story of how founder Lee Berrow lost his previous business to big online platforms, sat at his kitchen table, and built Localito — Greater Manchester’s independents-only marketplace. The piece quickly went viral on Facebook, reaching over 10,200 likes and continuing to climb.
Read the full syndicated feature on Yahoo News here:
https://uk.news.yahoo.com/losing-everything-sat-kitchen-table-062942090.html
See the original viral Facebook post here:
https://www.facebook.com/share/p/1ETwFv1pwp/
Why This Matters
Being featured on Yahoo News is a significant moment for Localito. It shows that the story of independent businesses fighting back against big tech is resonating far beyond Greater Manchester. The strong engagement on the original MEN piece (over 10k likes and hundreds of shares) proved there is real appetite for this message.
The article has also sparked hundreds of comments from people asking the same question:
"When are you coming to our town/city?”
This level of organic demand confirms that the Localito model isn’t just a Manchester story — it has national relevance.
What’s Next for Localito
This syndication is part of a wider push to get the Localito story in front of more people across the UK. More coverage is already in the pipeline, and we’re continuing to see strong growth in both new customers and independent businesses joining the platform every day.
If you’re an independent business owner in Greater Manchester looking for a fairer way to sell online and connect directly with local customers, or if you simply believe in supporting local economies, now is a great time to get involved.
Join Localito as a business:
https://localito.com/signup/business
Thank you to everyone who has shared, commented, and supported the story so far. This is just the beginning.
Manchester strong. Localito stronger.